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1. APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER...
» CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These philosophies hold that the company should be customer oriented. Strive for profitability. Sales volume and coordinate all its marketing activities. Marketing manage...Continue Reading »
Item Type: Project Material | 50 pages | 6,299 engagements | Source: Marketing Projects & Research Materials
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2. INTERNAL MARKETING PRACTICES AND EMPLOYEES PRODUCTIVITY IN PUBLIC INSTITUTIONS I...
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Internal marketing strategy is a concept that is aimed at driving the internal firms product personified in the employees. Therefore, this concept shares similar ideology with the theory of management by objective, which is aimed at integrating the...Continue Reading »
Item Type: Project Material | 50 pages | 6,099 engagements | Source: Marketing Projects & Research Materials
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3. EFFECT OF MARKETING RESEARCH ON PRODUCT DEVELOPMENT
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Today’s world is characterized by major changes in market and economic conditions, coupled with rapid advances in technologies. In other to ensure future success in the market companies invest in marketing research on New Product Development (NPD). Sometimes, most marketing research on new products development are often more lik...Continue Reading »
Item Type: Project Material | 50 pages | 7,366 engagements | Source: Marketing Projects & Research Materials
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4. EFFECTS OF PRICING ON CONSUMPTION OF CHAMPION LAGER BEER
» ABSTRACT The purpose of this study was to ascertain Pricing Effects on Consumption of Champion Lager Beer in Uyo Metropolis. The Ex post Facto design was adopted for this study. Data for the study were obtained through questionnaire administered on 351 respondents which was determined using the Krejicie and Morgan (1970) table and purposive sampling technique was used in the study. Descriptive sta...Continue Reading »
Item Type: Project Material | 50 pages | 5,751 engagements | Source: Marketing Projects & Research Materials
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5. EFFECTS OF MOTIVATION ON SALESFORCE PERFORMANCE IN GUINNESS NIGERIA PLC AND MOBI...
» ABSTRACT This study was conducted to evaluate the effects of motivation on sales force performance in Guinness Nigeria Plc and MTN in South East. The major objective of this work is to examine the comparative implications of motivation on sales force performance in manufacturing and service companies. Sales force are not active and effective as most of them are late to appointments, fail to keep b...Continue Reading »
Item Type: Project Material | 50 pages | 7,352 engagements | Source: Marketing Projects & Research Materials
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6. EFFECT OF MARKET SEGMENTATION ON SALES PERFORMANCE OF BEVERAGE INDUSTRIES
» CHAPTER ONE INTRODUCTION 1.1 Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing concept is viewed from the customers orientation philosophy which seek to identify unsatisfied consumer needs and wants, and this develops goods and services tailored...Continue Reading »
Item Type: Project Material | 50 pages | 6,570 engagements | Source: Marketing Projects & Research Materials
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7. SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN MARKETIN...
» ABSTRACT This project examined the role service delivery in accessing completive advantage in marketing – using specifically Airtel Nigeria Plc. Thus, the project had the following as object (i) to determine what constitutes effective customer service for a typical service – oriented telecoms company like Airtel Nigeria, (ii) to examine the roles that marketing strategies could play influencin...Continue Reading »
Item Type: Project Material | 50 pages | 5,584 engagements | Source: Marketing Projects & Research Materials
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8. PORT HARCOURT RESIDENT’S PERCEPTION OF THE SOCIAL MEDIA REPORT 2019 ELECTIONS ...
» ABSTRACT Social media is recognized as a tool of mass education whether constructive or destructive. Its use has been greatly appreciated on different platforms. This study on the perception of Port Harcourt Residents of the Social Media Report on the 2019 elections. The study reviewed related literatures bordering on social media and recognized several...Continue Reading »
Item Type: Project Material | 55 pages | 6,250 engagements | Source: Political Science Projects & Research Materials
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9. BARRIERS TO INTERNET AND E-COMMERCE USE BY WOOD PRODUCTS EXPORT FIRMS IN GHANA (...
» BARRIERS TO INTERNET AND E COMMERCE USE BY WOOD PRODUCTS EXPORT FIRMS IN GHANA (Case firms: Coppon Wood Processing Limited and Yenok Wood Products Limited) ABSTRACT Internet and e commerce use for export marketing enables export firms to reach the mass and ensure profitability as it removes all geographical constraints, per mits the instant establishment of virtual branches throughout the...Continue Reading »
Item Type: Project Material | 47 pages | 5,879 engagements | Source: Business Admin. And Management Projects & Research Materials
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10. LOCUS OF CONTROL, JOB STATUS, GENDER AND PERCEIVED JOB INSECURITY AMONG BANK WOR...
» ABSTRACT This study investigated locus of control, job status and gender as predictors of perceived job insecurity among bank workers. Two hundred (200) bank workers (122 males and 78 females) drawn from first bank Plc, fidelity bank Plc, zenith bank Plc, Union bank Plc and Access bank Plc all in Nsukka, Enugu state participated in the study. Locus of control scale (LCS) and Job insecu...Continue Reading »
Item Type: Project Material | 59 pages | 6,199 engagements | Source: Psychology Projects & Research Materials
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11. MILITANT INSURGENCY AND OIL EXPLOITATION IN THE NIGER DELTA
» TABLE OF CONTENT Title page Approval page Dedication Acknowledgment Abstract Table of content CHAPTER ONE –INTRODUCTION 1.1 Background of the study 1.2 Statement of the problem 1.3 Objectives of the study 1.4 Research questions 1.5 Hypotheses of the study 1.6 Significant of the study 1.7 Scope of the ...Continue Reading »
Item Type: Project Material | 66 pages | 6,858 engagements | Source: Political Science Projects & Research Materials
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12. ECONOMIC CRIMES AND SECURITY CHALLENGES: PROSPECTS AND CHALLENGES FOR NIGERIA
» Abstract A popular slogan used in various association all over the country say “Unity and Progress” another says “Peace and Unity”. One thing stands out for these two slogans, and that is the fact that the actualization of one thing depends on the other. There can not be unity without peace as such no nation is bound to see incredible progress w...Continue Reading »
Item Type: Project Material | 66 pages | 6,568 engagements | Source: Political Science Projects & Research Materials
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13. FOREIGN DIRECT INVESTMENT AND POVERTY REDUCTION IN NIGERIA (REGRESSION ANALYSIS ...
» FOREIGN DIRECT INVESTMENT AND POVERTY REDUCTION IN NIGERIA (REGRESSION ANALYSIS USING OLS) TABLE OF CONTENT Title page Approval page Dedication Acknowledgment Abstract Table of content CHAPTER ONE –INTRODUCTION 1.1 Background of the study 1.2 Statement of the problem 1.3 Objectives of the study 1.4 Research questions 1.5 Hyp...Continue Reading »
Item Type: Project Material | 56 pages | 8,354 engagements | Source: Economics Projects & Research Materials
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14. THE IMPACT OF PUBLIC PROCUREMENT ACT ON THE PROCUREMENT PROCESS IN NIGERIA PUBLI...
» (A CASE STUDY OF BUREAU OF PUBLIC PROCUREMENT) ABSTRACT Public procurement is the process by which governments buy inputs for vital public sector investments. Those investments, both in physical infrastructure and in strengthened institutional and human capacities, lay foundations for national development. The quality, timeliness, suitability a...Continue Reading »
Item Type: Project Material | 70 pages | 13,127 engagements | Source: Purchasing & Supply Projects & Research Materials
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15. GOVERNMENT EXPENDITURE AND AGRICULTURAL PRODUCTION IN NIGERIA 2010-2017
» GOVERNMENT EXPENDITURE AND AGRICULTURAL PRODUCTION IN NIGERIA 2010 2017 ABSTRACT Over the years, Agriculture has proved to be the strongest means of livelihood all over the world. The produce from agriculture has been immense and the growth has been steadily upward in the developed countries. Developed countries has given adept attention to agriculture as ...Continue Reading »
Item Type: Project Material | 54 pages | 11,529 engagements | Source: Agricultural Economics And Extension Projects & Research Materials
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16. FINANCIAL INFORMATION AS A TOOL FOR MANAGEMENT DECISION MAKING (A CASE STUDY ...
» FINANCIAL INFORMATION AS A TOOL FOR MANAGEMENT DECISION MAKING (A CASE STUDY OF CHAMPION BREWERIES) TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1 Background of the study 1.2 Problem statement 1.3 Purpose of the study 1.4 Significance of the study 1.5 Study hypotheses 1.6 Scope and Limitations of the Study 1.7 Orga...Continue Reading »
Item Type: Project Material | 57 pages | 11,722 engagements | Source: Accounting Projects & Research Materials
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17. AN ASSESSMENT OF ANTI-CORRUPTION CRUSADE UNDER GOODLUCK JONATHAN AND MUHAMMADU B...
» AN ASSESSMENT OF ANTI CORRUPTION CRUSADE UNDER GOODLUCK JONATHAN AND MUHAMMADU BUHARI ADMINISTRATION IN NIGERIA INTRODUCTION 1.1 Background of the Study Corruption has destroyed the basic concept of the Rule of Law in Nigeria. In Nigeria the law has lost much of its operational force as people breach the law with impunity. The concept of the Rule of law is fast becoming a mantra in the Coun...Continue Reading »
Item Type: Project Material | 71 pages | 8,997 engagements | Source: Political Science Projects & Research Materials
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18. DESIGN AND IMPLEMENTATION OF AN ELECTRONIC BILLING SYSTEM
» TABLE OF CONTENTS CHAPTER ONE: INTRODUCTION 1.1 Background of the Study 1.2 ...Continue Reading »
Item Type: Project Material | 67 pages | 11,634 engagements | Source: Computer Science Projects & Research Materials
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19. THE ROLE OF AGRICULTURE EXTENSION IN INCREASING FOOD PRODUCTION AS A STRATEGY IN...
» CHAPTR 1 5 DELIVERY WITHIN 5 WORKING DAYS...Continue Reading »
Item Type: Project Material | 50 pages | 24,025 engagements | Source: Agriculture Projects & Research Materials
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20. THE IMPACT OF EDUCATIONAL REFORMS AND ECONOMIC DEVELOPMENT
» CHAPTER 1 5 DELIVERY WITHIN 5 WORKING DAYS...Continue Reading »
Item Type: Project Material | 50 pages | 11,376 engagements | Source: Economics Projects & Research Materials
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21. THE ROLES AND IMPACT OF CENTRAL BANK OF NIGERIA IN NIGERIA ECONOMIC DEVELOPMENT
» ...Continue Reading »
Item Type: Project Material | 50 pages | 8,860 engagements | Source: Banking And Finance Projects & Research Materials
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22. DESIGN AND IMPLEMENTATION OF ONLINE DEPARTMENTAL FEE
» ABSTRACT Online departmental fee management system (ODFMS)is a research work that will help build an effective information management system for Ahmadu Bello University within the computer science department. The designed software will serve as a more reliable and effective means of documenting departmental fees payment and cash payment and eliminate errors associated with the manual method of rec...Continue Reading »
Item Type: Project Material | 50 pages | 12,973 engagements | Source: Computer Science Projects & Research Materials
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23. THE IMPACT OF URBANIZATION ON RURAL AND AGRICULTURAL DEVELOPMENT
» CHAPTER 1 5 DELIVERY WITHIN 5 WORKING DAYS...Continue Reading »
Item Type: Project Material | 50 pages | 16,729 engagements | Source: Agriculture Projects & Research Materials
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24. THE ROLE OF SOCIAL MEDIA ON ELECTORAL EDUCATION IN NIGERIA
» ABSTRACT Social media has been a major force in technology. Its impacts and use has exceeded the conventional purpose to the unimaginable future. Social media of course has attracted so many ills to individuals and even corporate organizations but we can’t deny its unquenchable impact in terms of business, education, relationship, trans border transactions and now politics. This study was und...Continue Reading »
Item Type: Project Material | 50 pages | 10,623 engagements | Source: Education Projects & Research Materials
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25. COMPARATIVE ANALYSIS OF INVESTMENT FUNDING IN NIGERIA OIL AND AGRICULTURAL SECTO...
» CHAPTER 1 5 DELIVERY WITHIN 5 WORKING DAYS...Continue Reading »
Item Type: Project Material | 50 pages | 7,068 engagements | Source: Economics Projects & Research Materials