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Project topics and materials on "Effectiveness of consumer brand loyalty"

  • 1. THE IMPACT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY

    » ABSTRACT   This research revealed extensively the impact of product quality on consumer brand loyalty. The main purpose was to find out the impact of product quality on consumer brand loyalty as generated high profit to Intercontinental distiller limited products in Ota, Ogun State. Both primary and secondary data collection method were used in gathering information, books journals and past proje...Continue Reading »

    Item Type: Project Material |  50 pages |  5,867 engagements | 

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