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Project topics and materials on "Effectiveness of advertising"

• 1. THE EFFECTIVENESS OF ADVERTISING ON ORGANIZATIONS PROFIT MAXIMIZATION

  » ABSTRACT This research work is a survey on the effectiveness of Advertising in the maximization profit, with survey of some selected hotel business in Enugu Urban. Among the objectives of this study is to find out whether the advertisement on hotel services and products actually lead to profit increase. This problem I necessary in view of the fact that some people do believe that hotels could go ...Continue Reading »

  Item Type: Project Material |  50 pages |  4,886 engagements | 

• 2. THE EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMERS BEHAVIO...

  » ABSTRACT             This study was on the Evaluation of the Effectiveness of Advertising in changing Consumers Behaviour  (A case Study of First Bank of Nigeria PLC., Okpara Avenue Enugu). examined some of the factors that helps change the attitude or behaviours of customers when they are faced with a new or an old existing product. The literature review was basically on theoretical...Continue Reading »

  Item Type: Project Material |  50 pages |  4,553 engagements | 

• 3. AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR

  » ABSTRACT   This project work was an evaluation of the effectiveness of advertising in improving consumers behaviours using First Bank of Nigeria Plc Century II Advert Campaign as a case study.       To examine certfically the level of awareness generated to find out the medium through which the awareness was created.       The population of study includes the relevant staff and management o...Continue Reading »

  Item Type: Project Material |  50 pages |  5,161 engagements | 

• 4. THE SIGNIFICANCE OF ADVERTISING IN THE MANAGEMENT OF BUSINESS ORGANIZATION

  » ABSTRACT This study aims at analyzing the significance of advertising in the management of business organization using selected small business organization. The main objective of this work is to identify and highlight the prospects of advertising in small scales business to know whether advertising increase the sales of a product ad how and also to identify the problems of advertising in small sca...Continue Reading »

  Item Type: Project Material |  50 pages |  7,078 engagements | 

• 5. THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS

  » ABSTRACT The rate of consumption of a particular product is not only determined by the desire of the consumer but also by the level of adverting of the product to the consumer. Advertising therefore is regarded as a very important part of marketing mix. This project is aimed at investigating the impact of advertising on the consumption of noodle foods in Nigeria. In actualizing this, questionnaire...Continue Reading »

  Item Type: Project Material |  50 pages |  5,872 engagements | 

• 6. THE EFFECTIVENESS OF ADVERTISING ON THE MARKETING OF CONSUMES’ PRODUCT

  » ABSTRACT   This research work was carried out to examine the effectiveness of advertising in the marketing of consumers’ product using Nestle Food Nig Plc. The objective of this study is to know if advertising has any effect on consumer choice for the product of the firm and also examine if advertising has any influence on the business cycle. The data were collected from primary source through ...Continue Reading »

  Item Type: Project Material |  50 pages |  6,351 engagements | 

• 7. GOING BEYOND JUST ADVERTISING AND ITS IMPACT TO SALES TURNOVER OF A COMPANY

  » CHAPTER ONE 1.0      INTRODUCTION 1.1      BACKGROUND OF THE STUDY Advertising is any paid form of non personal communication about an organization or its product to a target audience through a mass/broadcast medium by an identified sponsor. It should be observe that for any promotional activity to be called advertisement it must be paid for.         In the real sense it is the...Continue Reading »

  Item Type: Project Material |  50 pages |  5,852 engagements | 

• 8. THE EFFECT OF ADVERTISING ON A COMPANY’S PRODUCT

  » ABSTRACT The purpose of the project, Effect of Advertising on a Company’s Product. The aim of the project is to explicate more light on the usefulness of advertising on a company’s product. In the process of preparing this project resort has been made to primary source of data collection furthermore questionnaires were administered in the organizational approached for data from the study it wa...Continue Reading »

  Item Type: Project Material |  50 pages |  8,421 engagements |